Best in class real estate investment, capital raising, and advisory services.

Integrity. Experience. Execution.

About

With over a decade of commercial real estate experience including $4.7 billion of acquisitions and dispositions, Ocean Avenue Capital’s Founder Ryan Friedman has a strong reputation and is 100% committed to being a trustworthy and skilled advisor to his clients with an emphasis on generating attractive risk adjusted returns.  Given Mr. Friedman’s experience in “soup-to-nuts” execution across multiple asset classes spanning the full capital stack, Mr. Friedman is well positioned to advise on an array of pursuits in the real estate sector. Services include, but are not limited to, capital raising, deal structuring and execution, valuation and business planning.

Ryan Friedman founded Ocean Avenue Capital in 2022 and has since transacted on $265 million of deal volume across its verticals. Mr. Friedman is also Co-Founder of Penn Growth Partners, a commercial real estate investment firm providing flexible capital solutions to operating partners in primary and secondary markets across the United States.

Prior to founding Ocean Avenue Capital and co-founding Penn Growth Partners, Mr. Friedman worked for over a decade at institutional commercial real estate private equity firms. Most recently, Mr. Friedman worked at Artemis Real Estate Partners where he acquired and disposed of $1.7 billion of multifamily, office, self-storage, industrial, medical office, and senior housing facilities, and developments across the United States with local operating partners.

Prior to joining Artemis in 2014, Mr. Friedman worked at Colony Capital where he closed over $2.7 billion of distressed commercial real estate loan portfolio acquisitions and supported the launch of Colony American Homes single-family rental business. Various other pursuits included the acquisition of Miramax Films and single-asset REO acquisitions.

Mr. Friedman graduated from the University of Southern California Marshall School of Business in 2011 where he was Chairman of the Trojan Real Estate Association. Mr. Friedman currently resides in Venice, CA and lives an active lifestyle with an emphasis on health and wellness including hobbies such as stand up paddle surfing, tennis, basketball, biking, and woodworking. Mr. Friedman also volunteers as an active LAPD Hollenbeck PAL mentor.

Leadership

Case Studies

  • Programmatic self-storage development joint venture between SAFStor, Inc. and Whitman Peterson. $150+ million programmatic equity raised by Ocean Avenue Capital.

    Capital Raising

    Ocean Avenue Capital raised over $150 million of equity for a programmatic self-storage development joint venture between SAFStor, Inc. and Whitman Peterson.

  • Clearfield

    Advisory

    Ocean Avenue Capital advised on valuation, due diligence, and joint venture structuring on behalf of an investor for the pursuit of a 53k SF flex industrial warehouse in Clearfield, UT to initiate a flex industrial warehouse acquisitions aggregation strategy in high-barrier-to-entry markets.

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    Investment

    Ocean Avenue Capital was one of the lead investors in a joint venture with Southeast Property Group on the acquisition of Live Port Coral apartments in Tampa, FL. Refer to www.PennGrowthPartners.com for additional investments and investment criteria.

Testimonials

  • "Ryan identified our specific capital need and, through his deep network of relationships, was able to identify and take a direct shot to fill our capital requirement. As a result, we closed a $200-400 million, programmatic capital commitment within 90 days. Superb execution and efficiency."

    Andrew Young, SAFStor

  • “We target GP-aligned capital and strategies with top, national operating and development platforms in our target sectors. Ryan took the time to deeply understand our strategy, gained insight to new sectors in which we had interest, leveraged his relationships to identify a highly capable partner in one of those sectors, and helped bring us together on an off-market basis.”

    Wes Whitman, Whitman Peterson

  • "Ryan’s in-depth and informed commercial real estate investment acumen make him a trustworthy confidant and investment partner. We have evaluated numerous deals together across real estate asset classes, and I have the highest confidence that he will act with the highest level of integrity and thoughtfulness on each transaction."

    Howard Levkowitz, Penn Properties

  • "We bid on a multifamily portfolio with Ryan that he sourced on our behalf. His thoughtful attention to detail, evaluation of the risks and mitigants, and effective communication made the process smooth and efficient. We look forward to pursuing opportunities together again in the future."

    - Joe Self, Global Mutual

  • “Ryan has been an invaluable sounding board in my evaluation of debt and equity opportunities throughout my career. In my most recent experience working with Ryan, we collectively advised on the negotiation of a joint venture equity agreement for a complex and highly-structured development deal in New York. Ryan was a tremendous asset to the team, providing sound insight from a highly pragmatic viewpoint that was grounded in his deep-seated experience as a real estate investment professional. I truly enjoyed working with him.”

    - Matthew Polci, IPA Capital Markets

  • “Ryan sourced a mezz loan opportunity for us and within 10 minutes we quoted it. He knew exactly what was important to us as a lender, and his candor and conciseness were greatly appreciated.”

    - Michael Kianmahd, Maxim Commercial Capital

  • “I have had the pleasure of working with Ryan for two years and have always been impressed by his professionalism, knowledge of the market, and his ability to find the right investment opportunities for his clients. His understanding of both the Macro and Micro trends in Commercial Real Estate make him a valuable resource to my team and clients.”

    - Scott Nielson, Walker & Dunlop

  • “Ryan is responsive and efficient. His years of institutional experience help guide his thoughtful and nuanced approach.”

    - Sharone Karten, The Karten Organization

  • "Over the years our team at Jefferies has built a strong relationship with Ryan. His knowledge, professionalism, and in depth understanding of real estate fundamentals across multiple verticals make him a credible resource and a pleasure to work with. We always appreciate his direct and timely feedback."

    - William Barber, Jefferies

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